A Committed Brand
Connecting individuals and inspiring change
BWITI embodies a modern vision of sport, blending style, performance, and comfort. Our collections are carefully designed for active customers seeking apparel that enhances their performance while also adding a touch of elegance to their daily lives.
WHO ARE WE?
BWITISPORT is a women's sportswear brand that celebrates elegance, confidence, and performance. Founded by Irène, a fitness enthusiast and inspired entrepreneur, BWITISPORT embodies a unique blend of personal history, expertise, and culture.
Created in 2016 under the name B'LINGO, the brand became BWITISPORT to mark a new era: one of showcasing diversity and African heritage through sportswear collections tailored to the needs of modern women.
Comfort and performance
Our clothes are designed with innovative and breathable fabrics, suitable for all sports activities and everyday wear.
Unique designs
Each collection tells a story and pays homage to African heritage, reflecting strength and authenticity.
Lasting quality
BWITI SPORT is committed to offering sustainable clothing that meets the needs of modern women.
ROOTS & INSPIRATIONS
The eponymous brand, BWITI, named after the founder Irène's mother from Lower Congo, refers to its roots and Irène's desire to honor her father's legacy after his death. This ambition is realized through her vision, which explores a blend of passion, expertise, and personal history.
BWITI SPORT took root in 2016 under the name B’LINGO: a line of sportswear combining style and comfort, created by this fitness enthusiast – a mother of 5 children and an entrepreneur in several sectors [agriculture, social, fashion, wellness]. This name change marks a new era, fundamentally linked to its primary mission of offering sportswear symbolizing confidence and performance to women worldwide.
A pioneering brand, a vector for expressing, valuing, and promoting African History and Culture through sport, to celebrate diversity and offer products adapted to the specific needs of African women. From unique patterns telling a story, to the prints or colors used, to the choice of inspiring personalities highlighted, everything is designed to pay tribute to the great figures of the African continent through original Capsules.
Each piece of these exclusive BWITI SPORT Collections tells and reveals to the world the richness of the cultural heritage inherited from civilizations as diverse as they are cosmopolitan. Timeless items also designed for daily activities enrich the catalog and embody the values promoted, such as resilience, sharing, and love, to realize every project, however small, with faith, courage, and selflessness.
OUR MISSION
At BWITISPORT, we aim to transform sportswear into a symbol of confidence and cultural expression. We create collections that blend style and comfort while paying homage to the great figures and rich history of the African continent.
Our clothing is not merely functional; it tells a story—that of a strong, resilient, and audacious woman, ready to conquer the world.
OUR VISION
We believe in the power of sport to connect individuals and inspire change. Our vision is to become a pillar in the field of women's sports in Africa and beyond, by creating timeless pieces that reflect the values of diversity, sharing, and excellence.
OUR VALUES
Authenticity
Each collection is inspired by African history and culture, featuring unique patterns and prints rich in meaning.
Performance
Our clothes are designed to meet the specific needs of active women, whether they are in a gym or on the go every day.
Inclusivity
BWITISPORT is for all women, regardless of their origin or size. Our collections offer a wide range of choices to enhance every body shape.
LOKUMU II
LOKUMU II
LOKUMU II - CHILD
LOKUMU II - CHILD